A single brand, for a single market

With Papernet, Sustainable Hygiene, the Sofidel Group comes onto the market offering a single, recognisable, young identity destined to become top-of-mind for large and small customers alike.

Papernet is sustainable hygiene and aims to orient purchases through simplicity and offer solutions that make the brand different from its market competitors. Choosing Papernet means choosing sustainable hygiene, combining maximum environmental performance with maximum hygienic performance.

A single brand for clear positioning

Papernet is the new Sofidel Group brand for its Away-from-Home Tissue market range.
The Sofidel Group, second European player and consumer market leader with Regina, Softis, Sopalin, Le Trèfle, Onda and Volare is growing rapidly on the professional market, too, where its goal is to reach a similar position shortly also thanks to Papernet.

A single brand, for a really unique product

The Sofidel Group has dedicated its usual attention for quality and innovation to Papernet too. The result is a product range that stands out for its hygienic and environmental performance.
Papernet chooses sustainability and hygiene as strategic values and meets its goal of a highly effective professional product created respecting the environment and energy savings.

Brand architecture

Papernet is a flexible brand to satisfy all customers and their needs with a wide product range available at different quality levels.

Superior: top products, standing out for their superior performance;

Special: everyday products, guaranteeing a good performance with an excellent quality/price ratio;

Standard: young products, ideal for daily use, and in large quantities.

Each quality level has its own colour making it easy to find in the catalogue, online and on the shelf.

The colours of quality

Thanks to its simple, clean packaging associating a single colour to each quality level, Papernet products are easy to recognise and choose from: blue for Superior products, light blue for Special products, grey for Standard products. Just identify the right colour and choose the best products for your needs.

 

Superior
High quality products for health & wellness.
For refined, exclusive environments.

 

Special
Good quality and convenience.
Excellent products for high-footfall establishments.

 

Standard
Value for money, hygiene and safety: everyday quality for every environment.